Three roasts. None of them pretentious. Drink with your pinkies in. Or don't. Once it's in your cup, it's yours to do whatever you want with.
We roast in small batches so every bag ships fresh instead of after a long nap in a warehouse. Each roast is named for a part of the climb, and each one earns a different spot in your day. Pick the one that fits, or grab all three and let the morning decide.
First Ascent
Our boldest dark roast. It has a heavy, velvet body and a clean finish that leaves the bitterness behind. It's full-bodied without being stodgy, with a subtle sweetness that shows up as it cools. It's an anytime kick, from the pre-dawn drive to the late-afternoon push.
Open Road
The all-day roast. It smells like roasted hazelnuts and tastes like subtle chocolate. It's smooth enough for a full thermos and easy enough for a second pot. It's built for roadside or desk-side mornings, mid-day pick-me-ups, and fireside hangs after dinner.
Switchback
A dark roast with a smooth, rounded flavor and a little adventure in it. Dark chocolate comes first, with a light smokiness behind it. It stands up to milk and cream and makes a strong case for drinking it black. It's our go-to for jump-starting the morning.
Three roasts. None of them pretentious. Drink with your pinkies in. Or don't. Once it's in your cup, it's yours to do whatever you want with.
We roast in small batches so every bag ships fresh instead of after a long nap in a warehouse. Each roast is named for a part of the climb, and each one earns a different spot in your day. Pick the one that fits, or grab all three and let the morning decide.
First Ascent
Our boldest dark roast. It has a heavy, velvet body and a clean finish that leaves the bitterness behind. It's full-bodied without being stodgy, with a subtle sweetness that shows up as it cools. It's an anytime kick, from the pre-dawn drive to the late-afternoon push.
Open Road
The all-day roast. It smells like roasted hazelnuts and tastes like subtle chocolate. It's smooth enough for a full thermos and easy enough for a second pot. It's built for roadside or desk-side mornings, mid-day pick-me-ups, and fireside hangs after dinner.
Switchback
A dark roast with a smooth, rounded flavor and a little adventure in it. Dark chocolate comes first, with a light smokiness behind it. It stands up to milk and cream and makes a strong case for drinking it black. It's our go-to for jump-starting the morning.

This bold dark roast hits with a heavy, velvet body and a clean finish that leaves the bitter behind. Full bodied but not stodgy with a subtle sweetness, First Ascent is an anytime of the day kick.

This medium roast delivers all day drink-ability. It smells like roasted hazelnuts, tastes like subtle chocolate. Perfect for roadside or desk-side mornings, mid-day pick me ups, and fireside after dinner hangs.

A dark roast that delivers a smooth, well-rounded flavor with a hint of adventure. Dark chocolate and a light smokiness make this a go-to blend for jump-starting the morning.
Subscribe and save 10% on every bag, delivered monthly. If you're new to brewing at home, our Brewing Guide covers the basics so your first cup tastes the way it should.

12 oz Vertical Grind logo enamel camp cup. Pinkies down, always. Save the precious for those kitten TikToks.

15 ounces of ceramic with room for a real pour and (more importantly) the Vertical Grind logo.

Full-zip layer for quick transitions, trailhead to tailgate, without breaking stride.

Six-panel trucker with a mesh back and a patch that starts conversations at the trailhead. Your new go-to cap, full stop.

100% combed cotton, pre-shrunk, built to outlast the roast it’s named after.

Heavyweight, oversized, built for summit to sea. The layer you reach for without thinking.